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23 November 2000
Onyx Software Corporation announces that it has formed a strategic
alliance with e-business consultancy Idea Implementation. Idea was
launched as part of the Idea Group as an e-business consultancy
offering services to support clients in adopting customer-centric
business strategies. It comes to market with a secured agreement
with Onyx Software, a world-leading customer relationship
management (CRM) vendor.

Founded by a group of four CRM implementation specialists, Idea
Implementation offers a range of services based on the delivery of
customer-focused businesses. From strategy through to process,
services include technical specification, configuration, project
management and user training. Idea Implementation can support any
part of a business’s sales-transformation life cycle.

Idea Implementation’s managing director, Melanie Badenhorst,
comments, „The adoption of e-services technology is dramatically
increasing. Businesses need partners who can deliver consultancy
services focused on people and process, as well as technology
skills in customer-facing technologies. Idea Implementation offers
an intrinsic understanding of what’s involved in becoming customer
focused. As a service-based business, we offer experience and
advice on best-practice and our partnership with Onyx Software
offers our clients a complete solution.“

„In a market as important and fluid as CRM it is vital for
companies to join with complementary partners that will give mutual
customers the best levels of service as well as the best
technologies, says Rob Green, UK country manager, Onyx Software.
„We chose to partner with Idea as it fitted with our business
ideology, and offered the best level of support for our

About Onyx Software
Onyx Software Corporation is a leading supplier of enterprise-wide,
customer-centric e-business applications. Onyx Software’s
enterprise-class software connects and powers a company’s entire
e-business world, including customers, partners, sales, marketing,
service and call centre functions.

Onyx Software’s award-winning products are known for
flexibility, reliability and rapid deployment, resulting in high
return on investment, low total cost of ownership and
industry-leading customer satisfaction.

Onyx Software operates worldwide, supporting large, medium and
small companies such as, American Express, Cognos, Commerce One,
Credit Suisse, Ericsson, Swiss Life, Colgate, Friends Ivory &
Sime, Hyundai and ntl Group.

For more information, visit the Onyx web site at

About Idea
Idea Implementation is an e-business consultancy offering services
to support the adoption of customer-centric strategies. With years
of experience in front-office and e-business technologies, Idea
offers services to support the full project life cycle; from
strategy and process mapping to implementation, integration and
training. Idea Implementation is based in London.